
By Aldridge Dzvene | Positive Eye News
Preparations are gathering momentum for the 2025 Edition of the Zimbabwe Agricultural Show (ZAS), with more than 500 exhibitors expected to participate in the country’s premier agricultural and commercial showcase scheduled for August 25 to 30 in Harare.
Speaking on the sidelines of planning meetings, Zimbabwe Agricultural Society (ZAS) CEO, Mr Robert Gunundu, confirmed that over 300 exhibitors have already registered, with the number expected to rise to 580 before the show opens.
“This year’s edition is shaping up to be one of the biggest and most dynamic in recent years,” said Mr Gunundu. “At this stage, 304 exhibitors have confirmed their participation, and we are confident of surpassing our target.”
Held under the theme “Building Bridges: Connecting Agriculture, Industry and Community,” the 2025 ZAS aims to deepen linkages across sectors that are critical to Zimbabwe’s socio-economic transformation. The event will bring together key players from agriculture, manufacturing, agritech, financial services, education, and community development, positioning the Show as a central hub of business networking, innovation, and investment.
The programme will feature exhibitions, live demonstrations, policy dialogue platforms, and conferences designed to facilitate knowledge exchange and market access for local and regional players.
In a ground-breaking addition to this year’s lineup, the Society will host an inaugural golf tournament in Harare prior to the show. Proceeds from the tournament will be channeled towards a scholarship fund targeting deserving students in agricultural education. Winners will also walk away with prizes aligned to agricultural productivity and sustainability.
The Zimbabwe Agricultural Show, formerly known as the Harare Agricultural Show, continues to evolve in line with national goals. It has increasingly become a platform that supports the National Development Strategy 1 (NDS1) and Vision 2030, both of which place agriculture and agro-industrial transformation at the centre of Zimbabwe’s development model.
Over the years, ZAS has earned a reputation for showcasing resilience, innovation, and collaboration, especially among young agri-preneurs and SMEs. Its growth is reflective of renewed momentum in the agricultural sector, buoyed by increased mechanisation, irrigation investments, and public-private partnerships.
As the countdown begins, organisers are encouraging businesses, government agencies, schools, development partners, and communities to register and be part of what is expected to be a landmark edition of the Show.
“This is more than just an exhibition; it’s a space for building the Zimbabwe we want, one powered by productivity, partnerships, and people,” said Mr Gunundu.