Zimbabwe is set to benefit immensely from hosting the 15th Conference of the Parties (COP 15) to the Ramsar Convention on Wetlands, scheduled to take place from July 23 to 31, 2025, in Victoria Falls. The event will not only highlight the country’s ecological and cultural wealth but also provide a major boost to its tourism and business sectors.
With an estimated 4,000 delegates from 172 countries expected to attend, including policymakers, environmentalists, scientists, and global media, Zimbabwe stands to gain both immediate and long-term economic rewards. The influx of international visitors will create significant demand for accommodation, transport, food, and other services, stimulating local businesses and creating new employment opportunities. Hotels, restaurants, tour operators, and other service providers in the Victoria Falls region are preparing for increased activity, with many requiring additional staff to cater for the high-profile guests. Local artisans and craftspeople will also benefit, as visitors are likely to purchase traditional crafts and cultural items as souvenirs.
The global attention surrounding COP 15 will further enhance Zimbabwe’s reputation as a leader in eco-tourism and conservation. Discussions on wetland preservation, sustainability, and biodiversity are expected to attract eco-conscious travelers, encouraging further investment in the country’s tourism sector. Key tourist destinations such as Hwange National Park, Great Zimbabwe, and Mana Pools are likely to see an increase in visitors as international guests extend their stays beyond the conference.
Additionally, the conference is expected to create business opportunities across multiple sectors, including hospitality, transportation, food production, and local crafts. Farmers and food suppliers will see increased demand for fresh produce, while local businesses will benefit from heightened economic activity. The event also presents an opportunity for Zimbabwe to attract foreign investment in sustainable tourism and conservation initiatives, potentially leading to improved infrastructure and services in both urban and rural areas.
Beyond the economic benefits, COP 15 will position Zimbabwe at the center of global environmental discussions, reinforcing its commitment to conservation and sustainable development. By hosting such a prestigious event, the country will showcase its efforts in wetland protection, wildlife conservation, and eco-friendly practices. This international recognition is expected to strengthen Zimbabwe’s environmental policies and attract further support for conservation programs.
As Zimbabwe prepares to host COP 15 in Victoria Falls, the country stands on the brink of a transformative opportunity. The conference is set to generate a ripple effect across multiple industries, fostering long-term economic growth, boosting tourism, and reinforcing Zimbabwe’s role in global conservation efforts. With world-class facilities set against one of nature’s greatest wonders, Victoria Falls is poised to deliver a successful and impactful event, ensuring lasting benefits for the nation.
