Government Launches Road Safety Campaign Ahead of Busy Holiday Season

As Zimbabwe prepares for the Heroes and Defence Forces holidays, the government has launched an extensive road safety campaign to address the anticipated increase in traffic and associated risks. The campaign, themed “Be a Road Safety Hero,” was unveiled at Rainbow Towers Hotel, Harare, with a focus on reducing road accidents and promoting safe driving practices.

The launch event, attended by various government officials and stakeholders, highlighted the critical importance of road safety during one of the country’s busiest travel periods. Data from a 2019 United Nations report indicates that 94% of road crashes in Zimbabwe are due to human error. Common issues include drinking and driving, speeding, and distracted driving.

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To mitigate these risks, the campaign will see 37 mobile teams of Traffic Safety Officers and Zimbabwe Republic Police Traffic Officers deployed nationwide. These teams will not only distribute educational materials but also enforce traffic regulations to ensure safer roads.

Emphasizing the need for responsible driving, officials urged motorists to plan their journeys carefully to avoid nighttime travel and to abstain from using mobile phones while driving. The message is clear: adherence to traffic laws and proper vehicle maintenance are crucial for ensuring safety.

The Traffic Safety Council of Zimbabwe (TSCZ) plays a pivotal role in this initiative. Through defensive driving courses and community outreach programs, TSCZ aims to instill a culture of road safety. Their efforts extend to remote areas, working with local leaders and influencers to spread vital safety messages.

In addition to promoting safe driving habits, the government is actively improving road infrastructure. The Emergency Roads Rehabilitation Programme, spearheaded by President Emmerson Mnangagwa, focuses on repairing and upgrading roads across the country. This includes urban centers where local authorities have struggled to maintain road quality.

As the holidays coincide with the end of the school term, a significant increase in traffic is expected. Authorities stress the importance of heightened vigilance, particularly for vehicles carrying children.

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